Vidimixer Remote Control – Here’s a Question & Answer session with the Manager from The Crown and Arrows

We recently introduced Vidimixer remote control to the Crown and Arrows with a positive result.

Here’s the result of a Q & A with the manager, Andrew Murphy – Pittock.

iphone vm control copy

1. What type of entertainment did you offer before we introduced Vidimixer Remote Control?

 

Only a community quiz on a Sunday night

 

2. How important do you think entertainment is in pubs?

 

Very important. We are more of a restaurant business so not really concentrated on entertainment but using a rhythm of the week helps keep people in after their meals.

 

3. What entertainment do you offer now?

 

We have a full rhythm of the week.

Tuesday: QuizMonday: X box Guitar Hero Challenge

Wednesday: Big Prize Bingo

Thursday: Poker night

Friday: Boogie Bingo & Beer or No Beer

Saturday: Karaoke

Sunday: Community Quiz

 

4. What are your plans for entertainment in the future?

 

Try one off events and entertainment.

 

5. Who is your competition in the local area?

 

We have all the major chains within a couple of miles.

 

6. What do they offer in terms of entertainment?

 

Very little – we are the only ones with something every day.

 

7. How has Remote Control changed the way your use Vidimixer?

 

It makes it much easier to interact with the customers as I can be on the floor with them. It also frees up a member of staff.

 

8. How has the Remote Control changed the entertainment in the pub?

 

Customers are impressed with the technology and pleased with the entertainment.

 

9. How has using a mobile phone/tablet changed the way you host?

 

Just makes it more interactive and fun.

 

10. How has Remote Control changed the way you interact with customers during the entertainment?

 

Allows me to sit with them and truly host. Helps me be with my customers and interact with them more and encourage them to join in.

 

11. How have your customers reacted to the entertainment?

 

They love it. It has brought new customers in and made them return as they get used to the rhythm of the week

 

12. What effect has the entertainment had?

 

On our big days with Bingo, Boogie Bingo etc, we have seen a sales uplift and customers staying and drinking much later which helps our bottom line!

 

13. What has the financial impact been?

 

Very positive, seen a good increase in trade with little additional cost other than offering the prizes.

 

14. What are the benefits of the Remote Control in your pub?

 

Makes it much easier for me to utilise the Vidimixer system to its fullest potential.

 

15. Could you summarise the benefits of entertainment in your pub?

 

Entertainment brings life to the business, a sense of fun and a reason for people to stay in later rather than leaving after their meal. As a food-led business, it is hard to balance the entertainment with service but it has brought something extra to our business and given me much more interaction with my customers.

 

For more information on Vidimixer remote control call us on 0845 203 2727.

Your December 2013 Update Highlights!

You’ll find loads of new music and videos, karaoke, quizzes and marketing support on your latest updates. Click on the links below to find out more!

New Video Releases! Take a Look at the full list!

This month you have 10 pre-released video tracks, along with the rest of your Videos! You can also have a listen to the new tracks on our Pinterest page.

CALVIN HARRIS – UNDER CONTROL

CARO EMERALD – I BELONG TO YOU

MCFLY – LOVE IS ON THE RADIO

OLLY MURS – HAND ON HEART

STRYPES – YOU CAN’T JUDGE A BOOK BY IT’S COVER

CHVRCHES – LIES

DIZZEE RASCAL – LOVE THIS TOWN

MICHAEL BUBLE – YOU MAKE ME FEEL SO YOUNG

SUSAN BOYLE & ELVIS PRESLEY – O COME ALL YE FAITHFUL

LEWIS WATSON – EVEN IF

New Audio Releases including full albums! Take a Look at the tracks included on the albums

ANNA CALVI

CHASE & STATUS

HAIM

KATY PERRY

LADY GAGA

New Quiz Rounds! Take a Look and Print your Quiz Questions.

Print your quiz questions and to take a look which quizzes you’ll be receiving this month.

Print your Karaoke Request Sheets

Update your Karaoke books with the latest karaoke update list!

Your October 2013 Update Highlights!

You’ll find loads of new music and videos, karaoke, quizzes and marketing support on your October updates. Click on the links below to find out more!

New Video Releases! Take a Look at the full list!

This month you have 15 pre-released video tracks, along with the rest of your Videos! You can also have a listen to the new tracks on our Pinterest page.

HAIM – THE WIRE

SHERYL CROW – EASY

SWIM DEEP – HONEY

MICHAEL BUBLE FEAT. BRYAN ADAMS – AFTER ALL

TWO DOOR CINEMA CLUB – CHANGING OF THE SEASONS

JAMES BLUNT – BONFIRE HEART

FOXES – YOUTH

VAMPS – CAN WE DANCE

ARCADE FIRE – REFLEKTOR

CHER – WOMAN’S WORLD

JESSIE J – IT’S MY PARTY

JOHN NEWMAN –CHEATING

FEDDE LE GRAND – ROCKIN N ROLLIN

ANNA CALVI – ELIZA

MILEY CYRUS – WRECKING BALL

New Audio Releases including full albums! Take a Look at the tracks included on the albums

ARCTIC MONKEYS

AVENGED SEVENFOLD

FRANZ FERDINAND

NAUGHTY BOY

NEWTON FAULKNER

New Quiz Rounds! Take a Look and Print your Quiz Questions.

Print your quiz questions and to take a look which quizzes you’ll be receiving this month.

Print your Karaoke Request Sheets

Update your Karaoke books with the latest karaoke update list!

Unlock the secrets of Facebook Insights to get more customers into your Pub.

Every pub manager wants more customers, more often and Facebook is a really effective way of doing that. Put simply, they need to get as many people to see their page as possible, Like what they see, and come into the pub. To do that, every Page Manager needs to know what posts their Fans are engaging with the most.

That’s where the new Insights come in:

The Facebook Objective

The best way to explain exactly how using Facebook Insights can help your pub, is by using a real life page and a real life pub manager called Sally.

Sally runs a large family friendly pub in Birmingham. Her reason for using Facebook is the same as most other pub managers’ – she wants to get more people into her pub.

To make this happen Sally needs to make sure that her posts are interesting, engaging and attracting  the attention of the customers and potential customers she wants in her pub.

Sally’s pub’s offers are based around great value food and drinks offers which are family friendly. The pub’s atmosphere is fun and they show sports on their big screens. So, she wanted to make sure her posts appeal to people with families who would take advantage of the food offers but also a crowd who would come in to watch the live sports and enjoy the drinks offers.

That’s where Facebook Insights come in…and here’s how Sally used them:

Step 1. Using the People Tab to get to know your Fans:

First, Sally wanted to find out who made up the majority of her Fans on her Facebook page to make sure that her audience on Facebook reflects the customers she wants in the pub.

Sally's Fans

She found that majority of her Fans were 18-24 years old, followed by 25-34 year olds. The 18-34 age group is the most active on Facebook and, as the graph shows, they make up a large proportion of all Facebook users, so it’s no surprise that they dominate Sally’s Fans too.

Knowing who your Fans are is great, but with only an estimated 16% of your Fans seeing your Facebook posts in their newsfeeds, you need to know who your posts are appealing to most. The best way to do that is to find out who likes them enough to Like, Share , Comment or simply click on them to see more:

Engagement

Although 18-24 year olds made up the majority of Sally’s Fans, it is the 25-34 age group who are engaging with Sally’s posts the most. The 18-24 Male group only make up 3% of the people engaging which is very low considering they make up such a high number of Sally’s Fans.

What can Sally learn from the People data in Insights? It seems that her posts really struck a cord with the 25-34 age group and it’s an age group which does fit her family friendly pub. However, her posts didn’t seem to be inspiring the younger age group, especially the males. That’s a problem for Sally; she wanted to get more people in for her live sports, and she believes those customers are mainly males. Sally should post more which would appeal to her male Fans.

The 18-24s age group which weren’t engaging with Sally’s posts make up half of a very important group in Social Media. Deloitte’s Taste of The Nation research found that the 18-34 age group uses social media to make going out decisions more than any other age group; and the launch of Facebook’s Graph Search feature will mean that Facebook will become an even more powerful tool for Users to find a place to go. Sally should aim to include this group as much as possible so that her pub is top of their list when they’re looking for a place to go. Take a look at our post on preparing for the Graph Search so you can make sure you benefit from this great feature.

Step 2. Picture, Text, Video Posts: which do your Fans like best?

Now that Sally had a good idea of who her posts were appealing to and who she needs to concentrate on more, she can looked at the types of posts which work best for her.

Post Engagement

Sally’s text posts were ‘Reaching’ the most people, which means that they were being seen by the most people in their newsfeeds.

Interestingly, they didn’t produce the most engagement and it is engagement which increases the page’s long term chances of being seen more often and by more people and will stay at the top of newsfeeds for longer.

It’s her picture posts which produced the most engagement. Facebook’s changes to users newsfeeds means that when your fans engage with your posts, Facebook makes sure that they prioritise your next post in that Fan’s newsfeeds. The new newsfeed also lets users filter posts, so they can view picture posts separately to other posts. Picture and photo posts are obviously great for producing engagement and Sally should continue to post what works. However, it is important for Sally to post a variety pictures, text and video posts too, so her audience don’t get bored of seeing the same things in their newsfeed.

Step 3. Page Performance: what’s influencing your Likes

Sally wanted to find out whether the effort she made on Facebook posts was paying off with new Page Likes. Sally knows that the more Likes she can get on her page, the better the exposure for her pub. Plus, the launch of the Graph Search feature will mean that the more Likes she has, the more search results she’ll appear in, which will lead to more customers. Read up on how you can prepare for Graph Search.

Here’s what Sally found:

Likes & Unlikes

Sally could see that she had a few Unlikes and peaks in Likes on certain days. She decided to check where each of the peaks in Likes came from and whether there was any correlation with certain types of posts and Unlikes on their page over past weeks. She looked back at what types of posts coincided with a peak in Likes and whether those posts had a high level of engagement. Using this information, Sally could see that posts with high engagement led to more Likes and posting more regularly seemed to increase the number of page Likes too.

Using the data to get more customers, more often

Since first reviewing her Insights, Sally has put together a more structured plan for what she posts on a weekly basis. She now posts more content which appeals to her male Fans and has tried to engage more of the 18-24 year old age group by entrusting a staff member of that age group with adding post to the page that he thinks will appeal to them. She is continuing to post the great content which has got the 25-34 year olds hooked and hopes that this will also draw in the 35-44 year olds as more of them Like her page. To find out more about what types of content to post on your Page, take a look at our post which has some great advice.

As Sally has added and changed her content, she has made sure that she continues to monitor her page Likes and Unlikes, post and page engagement to make sure that she is continuing to reach, engage and attract more of her ideal customers to her page with the ultimate goal of getting them into her pub.

Make your Facebook marketing more effective by using cost effective post boosting

Whether you’re preparing for the Graph Search by getting more Page Likes, trying to get into more newsfeeds by Shares on your Posts, or simply aiming to stay in your Fans’ newsfeeds longer by getting more comments and Likes on posts, you’ll get a better return on investment and amplify your activity on Facebook by Boosting your Posts.

Boosting a Post gets your Facebook stories into more Facebook users’ newsfeeds, so you’re using Facebook more effectively and if you use all the advice in this post, it will get you more customers.

Spend a little and get a lot by Boosting a Post

Peregrine Hungryhorse(1)

I spoke to a pub manager called Ben recently who understands how great Facebook is for his pub. He knows he can keep his Fans up to date with new offers and events and keep his pub in the front of their minds with great posts which get them talking and engaging with his page.

When I first spoke to Ben, he was feeling frustrated about the amount of time he spent on Facebook each week and the number on people who saw each post. Facebook will put your post in around 16% of your Fans’ newsfeeds for free so each of Ben’s post were only reaching around 175 of his 1092 Fans. Ben also wanted to be able to reach Facebook Users who hadn’t Liked his Page with great offers to get them into his pub.

So he tried Boosting a Post, with great results…

First, here’s how his normal posts were performing against the time he was spending on them:

The Non Boosted Post scenario: Ben said that he spends 2 hours a week adding posts to his Facebook Page. For argument’s sake, I’m going to say that it costed the business £20 per hour.

So, he spends £40 in labour a week on Facebook and two hours of his time which could be spent on something else. He has 1092 fans  on his Facebook Page and each posts reaches 175 of those Fans. Ben posts 5 times a week so his posts reach around  875 (5 x 175 reached fans) fans’ news-feeds. Lets have a look at what kind of return he’s getting for his investment in Facebook:

So, here’s the figures….

– £20 (Hourly Salary) x 2 hours a week spent on Facebook = £40

– £40 divided by the 875 impressions = £0.05p

– So, it costs Ben 5p for each impression on Facebook. 5p doesn’t seem bad, but lets see what a Boosted Post can do…

Here’s how the Boosted Post did:

The  Boosted Post scenario: The time Ben spends and cost to the business is the same: £20 (Hourly Salary) X 2 hours a week spent on Facebook = £40.

Ben decides to invest £3 on each of his 5 posts. The £3 investment results in each post hitting 3000 newsfeeds.

So, here’s the figures…..

– Salary (£40) + Booster Posts (5 x £3= £15) –  New cost £55

– Boosted posts reach 15000 people

– £55 initial costs divided by 15000 = 0.3p

– It costs Ben less than half a penny per impression. The investment of £15 boosting his posts made them 17 times more effective.

Amplify the content you share

Advertise on Facebook(1)2

Each time you post content on Facebook it will create a reaction – this will include likes, shares, comments or apathy – this reaction is your post activity conversion rate. So, it follows that if more people see your post, then more people will react or engage with it.

Using one of Ben’s posts as an example, he found that, of the 889 people who saw it, 28 Liked it and 3 Shared it.

That’s 1 Like for every 32 people who saw that post, and 1 person sharing it for every 296 people. These ratios can pretty much be replicated as more people see the post. So, the more views, the better.

Using the same ratios, if 3000 (£3 boost) people saw the post – 94 would Like it, and 10 people would Share it – 

Facebook is all about activity and engagement – crudely put, the more you have the better you are. This means you’ll be higher in news-feed and you’ll stay there longer – you’ll appear in the results of more graph search results – all in all you’ll have more connections which, if you post great content that’s engaging and shareable, you’ll get a great return on your activity.

To get really great engagement like Ben did on his post, you need to make sure that you’re posting great, eye catching content and targeting an audience who it appeals to most. Take a look  at our post on targeting the right people on Facebook and scroll down to find out how create the perfect post to boost.

Ben said that boosting posts has had a huge impact on his Facebook Page with more Likes and engagement with his posts and he has even seen some new faces in his pub.

Here are some great tips on creating a really engaging post.

The Perfect Post

*Look out for our post on the New Facebook Graph Search.

Your September 2013 Update Highlights!

You’ll find loads of new music and videos, karaoke, quizzes and marketing support on your September updates. Click on the links below to find out more!

New Video Releases! Take a Look at the full list!

This month you have 17 pre-released video tracks, along with the rest of your Videos! You can also have a listen to the new tracks on our Pinterest page.

BO BRUCE – THE HANDS I HOLD

BASTILLE – THINGS WE LOST IN THE FIRE

KODALINE – BRAND NEW DAY

OLLY MURS – RIGHT TIME RIGHT PLACE

EDITORS – FORMALDEHYDE

FRANK TURNER – LOSING DAYS

JANELLE MONAE – DANCE APOCALYPTIC

GABRIELLA CILMI – THE STING

30 SECONDS TO MARS – DO OR DIE

FENECH SOLER – LAST FOREVE

SHANE FILAN – EVERYTHING TO ME

JUTTY RANX – I SEE YOU

LONDON GRAMMAR – STRONG

OTHER TRIBE – MY GIRL

CHVRCHES – THE MOTHER WE SHARE

PASSENGER – HOLES

KT TUNSTALL – INVISIBLE EMPIRE

New Audio Releases including full albums! Take a Look at the tracks included on the albums

ALUNAGEORGE

CIVIL WARS

HALF MOON RUN

JAHMENE DOUGLAS

RICHARD & ADAM

New Quiz Rounds! Take a Look and Print your Quiz Questions.

Print your quiz questions and to take a look which quizzes you’ll be receiving this month.

Print your Karaoke Request Sheets

Update your Karaoke books with the latest karaoke update list!

Facebook update events tool by adding invite targeting – Here’s why it is great news for Pubs!

Facebook have recently updated the business page events tool by giving you the ability reach your target market when posting invites to events on Facebook. We think this is a really exciting opportunity for Pubs.

If you’re not sure about how Facebook events can work for you pub, click here for our earlier post.

So here’s what’s new..

Target the right people to enjoy a more successful event.

Being able to target your Facebook fans by Gender, Relationship, Educational Status, Interested in, Age, and Location means that you can get your event invites in to the right people’s news-feeds and, just as important, is that you’ll have access to some really valuable data that you can use to help decide what is the right kind of event for your pub.

Vidimixer(5)1

A good tip is to have a play around with this feature (image above) as it’s really flexible and importantly gives you a targeted to figure which is the number of people you’ll reach with the event invite.

If you’re trying to decide from a couple of event ideas which might work best, it’s worth having a look at how many of your targeted fans you’ll reach with the event invite. The more people you’ll reach, the better. An example of this might be a bingo night or a  sports quiz. These events have different target markets so it’s worth having a look at how many people you’ll reach with the event invite before deciding which event to do.

Knowing who to target:

Take a look at our Post on getting Facebook targeting right.

What next?

Facebook is a great tool for Pubs that, when used effectively, will give a edge over you competition.

Top Tip – The more likes you have on your page the more people you can target with event invites so it’s good practice to get in to the habit of asking for Facebook likes whenever possible.

If you’d like more information how you can use effectively at you Pub get in touch….

How and why you should use targeting on your Facebook boosted posts

Vidimixer5

Targeting a group of people with an offer or event you know they’ll love makes your activity on Facebook more personal to Facebook users. It will increase your chances of converting a Facebook user to a customer.

Facebook targeting options on Boosting posts means you can use Facebook smarter to improve the effectiveness of your Facebook posts.

Here’s some great tips on how to target the right people.

Do your research:

Use Google for searches like ‘Market Intelligence Reports for UK Pubs’ or ‘Market Research UK Pubs 2013’ to find reports that will give you information on industry trends. This Report by Deloitte covers going out habits of people in the UK and is a great example. It gives an insight in to which groups go out the most and how they use Social Media to making going out decisions.

Here are some examples of the information it gives and how you can use that:

  • 60% of men go out more than they plan to – meaning they often act spontaneously. This means you can target men with news of a last minute offers or event and expect a good response if the offer is tempting.
  • 18-34 year olds use Facebook more than any other age group to make going out decisions.

Trade magazines like Big Hospitality and Morning Advertiser publish lots of up to date news on trends and research so they are worth subscribing to. For example, a new report was featured in an article about the importance of WiFi in attracting more young customers. This kind of information is a great prompt to Boost a Post about your WiFi facility and target 18-34 year olds.

Use your Marketing Department:

Use the experts at your Head Office to give you the information you need. Let them know that you are going to be using Facebook to target your customers with specific offers. Apart from making their day, they’ll also be able to give you your local catchment area’s demographics and information about target customers for current and future promotions, making your job a lot easier.

Once you’ve got that information, you know exactly who to target when you’re setting up your Facebook Event or Boosting a Post about that offer.

Always use the Location: Pubs are local businesses so you need to target an audience close to your location. This sounds obvious but there’s no point sending your best offer to someone in Glasgow, if your pub is in Essex.

Friends of Fans on Boosting Posts: The Friends of Fans option on Boosting Posts is great for pubs who want more of the customers they already have. It works on the basis that your Fans’ Friends will tend to have similar tastes and interests to your current fans. Consider what your current Fans love about your pub and post an offer which will appeal to them and their Friends.

Have you tried using the targeting on Facebook? What did you think? We’d love to hear your thought.

How to get the edge over your competition by preparing for Facebook’s Graph Search.

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Graph search is shortly going to be rolled out to all Facebook users (you can get it now by using Facebook with English (US)). It’s a really useful extension to Facebook that allows you to search activity on Facebook. More info from Facebook here https://www.facebook.com/about/graphsearch

Not only will you find it really useful it will be great for Pubs too as it has some great features that I’m sure will be used by Facebook users when they are making decisions about how they’ll spend their leisure time and where they’ll socialise.

With this in mind it’s really important that you optimise you Pub’s Facebook Page to ensure your Pub’s Page is in as many searches as possible. Think of it like Google – the more searches you appear in, the better.

Tried and Tested…and it works!

Pubs my friends like

At the moment we see the most important searches for Pubs are ones that include Visits, Likes, Friends and Friends of Friends.

Imagine you arrive in a new city and have a few hours to kill before a meeting – you want a quick way to find a pub in the area that friends have recommended. Instead of sending a group text out or calling someone, you can now search Facebook with a search term like ‘Pubs my Friends Like in (name of city)’ – This would then give you a list of all the Pubs in (name of city) that….you’ve guessed it…. your friends have liked – we think is a really easy way to get a list of places to go that have been recommended by people you trust. We think it’s so good it going to be BIG – which will be great for your Pub.

Here are some more search terms that your pub will benefit from:

  • Pubs my Friends Like
  • Pubs my Friends of Friends Like
  • Pubs my Friends Like in Leeds
  • Pubs my Friends of Friends Like in Leeds
  • Pubs in Leeds
  • Pubs My Friends Visited
  • Pubs My Friends Visited in Leeds
  • Pubs my Friends’ Friends Visited
  • Pubs Nearby
  • Pubs Nearby my Friends Visited…

You should prepare for graph search now in  order  to make sure you have the edge over your competition as soon your potential customers start searching.

Here’s some tips.

1. Aim to be in the top 5 of the Search Results (remember though that every search is personal to the person searching).

2.  Your Pub’s Profile Picture needs to be  great quality to catch the eye of potential customers. It should give the searcher a feel for the type of pub and the offers  you have available.

3. Your short description about the pub should be punchy and describe the Pub. Things like – Great food, friendly atmosphere, drinks promotions… work well.

4. The more page likes and check ins you have, the better. High numbers of visits by other Facebook users is a great recommendation; and if people have been to your pub and liked it enough to post a check in on Facebook, you’ve got a great recommendation.

5. Encourage your customers to rate your venue of Facebook with the 5 Star Ratings. Those stars ratings speak for themselves.

6. Have an engaging Facebook page that is kept up to date.  When someone clicks through to your page from a Facebook Graph Search search it’s important you have a great page to ‘seal the deal’.  Pictures of appetising food offers, drinks promotions and photos of happy customers work really well.

Making it work for your pub

Pubs in Leeds(2)

So let’s get into the detail  – Here’s how you can get your pub’s Facebook Page optimised for graph search:

Complete all the info in the About Section especially the Description: The information in the Description is what displays in the search results, so make sure it does your pub justice! It is best to keep it short so all words are visible in the results, but make sure it gives details of all your pub’s best bits.

Add your Address and Enable Check Ins: The location based search results like ‘Pubs My Friends Visited in Leeds’ and ‘Pubs Nearby’ rely entirely on the address and Check Ins being enabled. Plus, loads of Check Ins is a great recommendation for your Pub as I found when I was doing my research. Click here to find out more about Check Ins and a guide to enabling them.

Add Pub Category: Facebook uses the Categories to find search results, so be accurate with your Category. Most pubs will have used the Facebook suggested Category of ‘Bar’ when they set up their Page which unfortunately won’t show in search results for Pubs (and we Brits prefer the word Pub). Here’s a guide on how to add the Pub Category to your Page. I found that I didn’t have ‘Update Public Info’ in my Edit Page options, but did find it in ‘Update Page Info’ instead.

Get Recommendations on your Page: Once your customers can Check In to your Page, they’ll be able to give it a Star Rating Recommendation and leave feedback about your Pub. This rating shows in the search results so it’s a great recommendation if the rating is good. Here’s some great advice on getting Recommendations and making sure they’re good.

Have a Great Quality Profile Pic which gets click throughs to your Page: Your Profile Pic is the only image which appears in the Search Results so make it work for you. Make sure the image is a great quality and add a Call to Action like ‘Like our Page for Great Offers’ or add an image of your most successful offer to encourage people to click though to your Page.

Increase Likes and Check Ins: The more Likes and Check Ins you have, the more search results you’ll appear in! There are a couple of reasons for this. Facebook gives Pages with more Likes and Check Ins priority at the top of the Search Results. It also means that your Page will show up in more of the ‘Pubs my Friends Like…’ searches. Think about it this way: If you get 1 new Like on your Page, and that person has 500 Friends, your pub will appear in an extra 500 results. The same applies for Check Ins. Here are some of Facebook’s suggestions on how to get more Likes. Those of you who have a Vidimixer, can add Like Us on Facebook adverts to your TV screens. You can also simply ask your customers to Like your Page. You’ll be surprised how many do.

Claim Additional Pages: Something I noticed when I was searching, was that many Pubs’ location pages were showing in the Location based search results instead of their Fan Pages. Any one visiting your pub can create a Check In Page so many pubs will have more than one. This usually happens when the official Fan Page’s Check Ins haven’t been enabled for your customers to use, so they create their own. If one of these pages is used more than others to Check In to the pub, then it will feature higher in the Search Results. You can claim these Pages so they are merged with your Page. All the Likes and Check Ins on that Page will transfer to your Page too which will help to increase your Likes and Check Ins. Here’s how to claim pages.

Make sure the content on your Page is Engaging: The next action for anyone who likes the look of your Page in the Search Results, is to click through and see what’s on your Timeline to make their final decision about whether to visit you, so make sure your posts reflect how great your pub is. Post regularly; very few people will be enticed into going to a pub if its last Facebook Post was years ago. Post content that’s interesting and gives potential customers the information they need to make a decision. Here’s some practical advice on what to post to get your Page Liked and people in to your pub!

Add all contact information: You’ve spent a lot of time and effort getting your Page appearing in the Graph Search Results and posting great content; don’t fall at the last hurdle by forgetting to give your potential customers a way of getting in touch! Be aware that you will probably get enquires on your Facebook Page so keep an eye out for Posts by Others and Direct Messages and always respond.

Your August 2013 Update Highlights!

You’ll find loads of new music and videos, karaoke, quizzes and marketing support on your August updates. Click on the links below to find out more!

New Video Releases! Take a Look at the full list!

This month you have 15 pre-released video tracks, along with the rest of your Videos! You can also have a listen to the new tracks on our Pinterest page.

  • ANDY BURROWS – KEEP ON MOVING ON
  • AVICII – WAKE ME UP
  • CLOUD CONTROL – DOJO RISING
  • DISCLOSURE – F FOR YOU
  • GABRIELLE APLIN – HOME
  • HURTS – SOMEBODY TO DIE FOR
  • JAMIE CULLUM – EDGE OF SOMETHING
  • M.I.A. – BRING THE NOIZE
  • MAUSI – MOVE
  • MIKKY EKKO – KIDS
  • PAUL OAKENFOLD – BEAUTIFUL WORLD
  • PINK FEAT. LILY ALLEN – TRUE LOVE
  • RUDIMENTAL – RIGHT HERE
  • SAN CISCO – AWKWARD
  • SCOUTING FOR GIRLS – MILLIONAIRE

New Audio Releases including full albums! Take a Look at the tracks included on the albums

  • BEADY EYE – BE
  • EDITORS – THE WEIGHT OF YOUR LOVE
  • EMPIRE OF THE SUN – ICE ON THE DUNE
  • TOM ODELL – LONG WAY DOWN

New Quiz Rounds! Take a Look and Print your Quiz Questions.

Print your quiz questions and to take a look which quizzes you’ll be receiving this month.

Print your Karaoke Request Sheets

Update your Karaoke books with the latest karaoke update list!